Whether you are a VSE or an SME, which training courses should you choose in 2024? Digital transformation continues to impact management and professions while new uses of artificial intelligence in business emerge. At the same time, many managers encounter recruitment difficulties. To face new challenges in a context that remains uncertain, employee training is essential for SMEs. The analysis of Marie-Ruth Guillaume, VSE/SME referent at ORSYS.
“In 2021, France has 159,000 small and medium-sized businesses. These SMEs employ 4.3 million employees and generate nearly 23 % of the added value of all companies. » These are the latest data communicated by the Ministry of Economy.
Indispensable elements of the economic fabric, SMEs constantly adapt to changes linked to digital transformation and recruitment difficulties. Indeed, the online presence of French VSEs/SMEs is progressing, as are their security practices. As a result, the company's image to attract new talents and, of course, new customers, takes on its full dimension. This is what emerges from the latest Afnic study (French association for cooperative internet naming).
What about their training needs? In 2024, training in digital technologies remains essential. Other trends to follow: management, certifications, CSR, climate fresco…
The training courses most requested by SMEs
Top training courses:
The dynamism and sustainability of a VSE/SME undoubtedly requires training.
Job training related to support functions, i.e. administration, accounting, finance, management and organization, has lost ground. Thus, alongside essential training in digital technologies, training in the environment and well-being in business is more relevant than ever. SMEs indeed establish themselves as a social cocoon, where employees feel good and find meaning in their work. And so, they don't feel the need to go see if the grass is greener elsewhere!
“Acquire the basics of management »
In many VSEs/SMEs, employees generally train on the job. During a promotion or the development of a team, employees may need to acquire managerial skills. For this, they turn to training that provides them with a solid foundation in management :
This training is aimed at future managers as well as all managers who wish to structure their practice.
Three days to acquire the essential reflexes: adapt your management style according to your employees, motivate and empower your team, manage delicate situations...
Appropriate the role of manager: tools and methods
Training aimed at future managers and managers who are taking up a position or who have managed little.
Composed of 2 modules of 2 days each, spaced with an intersession allowing participants to experience management in its roles, missions and responsibilities.
+ Labor law applied to management situations
Furthermore, the economic crisis seems to be stabilizing. The unemployment rate stands at 7.4 1TP3Q at the end of 2023 (Source: Insee). New challenges are giving rise to new skills development needs to retain employees, and therefore new training needs among VSEs/SMEs.
" Five main areas of training »
The first is the telework. The hybrid organization is now part of working habits.
Teleworking has even become an attractive argument for hiring and retaining employees. Some employees may still need support to learn new tools, new ways of organizing or managing. In this case, they can turn to training Managing your employees working remotely or in a hybrid organization with DiGiTT® certification to boot.
“The two most important things don't appear on the company's balance sheet : its reputation and its men. »
Henry Ford
The second touches on thecompany image. A good reputation, or e-reputation, attracts and inspires trust. The employer brand builds loyalty and CSR communication enhances the value of a company's employees and, consequently, the company itself.
Employees can be made aware of these aspects by following training. Especially :
- CSR communication: enhancing your company's image
- Employer brand, attracting and retaining talent
- The climate mural
“Certifications are vital for ESNs »
The third is the certifications. They are essential for ESNs and, increasingly, for all SMEs. Retaining customers and attracting or retaining new talent remains vital. Among the most requested certifications:
Tester – ISTQB® Foundation Certification
Training dedicated to software testing professionals wishing to rely on a standard and standardized framework.
The objectives: design and manage software tests with a good understanding of the methods to apply and the different types of software life cycle tests.
+ obtain ISTQB® Foundation certification
ITIL® 4 Foundation with certification
Training aimed at anyone involved in the provision and management of IT services, for:
- Understanding ITIL® terminology and concepts
- Understand the IT service management value chain
- Understanding the added value of ITIL®.
- Preparing for the ITIL® V4 Foundation certification exam
The fourth is the project management. Projects are always richer and more complex. Indeed, the parameters to take into account are diverse: people, the company, the financial, environmental and societal aspects. About this question, the most requested training courses are those that have proven themselves :
Project management, the fundamentals
This training is aimed at future project managers, as well as anyone involved in a project.
All the elements to control the smooth running of projects while respecting their functional objectives, deadlines, costs and quality criteria.
Manage an IT project
Training aimed in particular at IT project managers.
Stop the pitfalls! All the best practices and tips for IT projects that respect deadlines, costs and quality.
“Security and sustainability »
The fifth and final axis is the security. With the uncertainty due to repeated crises, some SMEs are weakened. Cybersecurity and therefore the fight against cybercrime are essential parameters for the survival of an SME. Cybersecurity is everyone’s business. Thus, each employee should be entrusted with a security mission within their scope of action.
In this area, several training courses can enable them toacquire good reflexes :
- Discover our selection of training for SMEs
Face-to-face or remote training: what format for SMEs?
The “remote classroom” format, sometimes called “virtual classroom” (CV), continues to gain ground. Today, 55 % training courses take place remotely, compared to 45 % face-to-face. SMEs are increasingly opting for remote classes which save them time, money and comfort for employees.
Remote classes can be, like face-to-face classes, supported by OPCOs. This allows SMEs to access numerous training courses regardless of their cash flow. Why deprive yourself of it?
Concretely, how to do it?
Concretely, companies must contact their OPCO to formulate their financing requests. They can also contact their training contact at ORSYS who will help them in this regard.
To meet the expectations of VSEs/SMEs, our range of distance classes is constantly developing.
How do ORSYS training help SMEs retain their talents?
First of all, employees and managers of VSEs or SMEs always need to optimize their time spent in the company. The duration of ORSYS training is therefore particularly suited to this expectation. On average, training lasts two to three days (apart from advanced IT training).
One-day training courses are also very popular. They provide rapid access to information essential to the activity. And therefore, save time by getting to the point. For example :
Employees are therefore quickly back in the cocoon of the company to put into practice what they learned in training.
“Recognizing and being recognized at work means injecting humanity into the work. »
Lucie Legault – Psychologist, health and safety advisor
What's more, employee training contributes greatly to the stability and development of the company both on a professional level and on a human level. VSEs/SMEs are being built, rebuilt and facing the future with the strength and determination of their employees and managers. More than ever, VSEs/SMEs therefore need to become cocooning companies. Benevolent management, communication and teleworking contribute to this because they increase the motivation of teams on a daily basis.
When training contributes to recognition
Employees also appreciate being known and recognized for their work. Here again, training is one of the keys to this recognition.
More than 8 out of 10 employees consider that participation in training improves motivation, the feeling of belonging to the company and loyalty. This is what emerges from the study OpinionWay for ORSYS. Thus, training contributes to the development of positive feelings and behaviors of employees towards their company.
Training → Recognition → Commitment → Performance
" The world hates change. However, it was the first thing that allowed him to progress »
Charles F. Kettering – inventor
Still on a human level, training allows you to take a step back and break away from routine. The training is then a stimulating and inspiring interlude thanks to an openness to others. It therefore promotes innovation and progress.
Finally, optimizing your time is also choose the right training to progress. At ORSYS, SMEs are in contact with specialized advisors. More precisely, it is a dedicated contact who answers their questions, helps them find the training courses that exactly match their needs and obtain the best financing.
