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What if AI became your productivity tool?

What if AI became your productivity tool?

by Elisabeth DUVERNEY-PRÊT | 17 April 2025 | Featured article, Business, Secretarial assistance

Share this page:The revolution is underway! The number of users of artificial intelligence has increased by 60 % in one year. In companies, where employees used AI without talking about it...
AI in business: what are the prospects?

AI in business: what are the prospects?

by Hervé DRUEZ | 3 March 2025 | AI and big data, Digital technologies

Share this page:2024 was a pivotal year for artificial intelligence (AI). Improved performance, the release of new services... generative AI publishers have...
3 keys to integrating innovation into training

3 keys to integrating innovation into training

by ORSYS Editorial Board | 24 January 2025 | Practical information, Resources

Share this page:Why and how should innovation be integrated into training? Against a backdrop of ever-accelerating regulatory and technological change, teaching strategies and training pathways are...
Optimising advertising campaigns with AI

Optimising advertising campaigns with AI

by Romain Rissoan | 5 November 2024 | Featured article, Marketing communication, Business

Share this page:Artificial intelligence (AI) is redefining the landscape of advertising campaigns, opening up unprecedented opportunities to combine creativity and precise targeting. In a...
How AI is transforming community management

How AI is transforming community management

by Frédéric FOSCHIANI | 1 October 2024 | Featured article, Marketing communication, Business

Share this page:Artificial intelligence (AI) is redefining the paradigms of community management. It provides sophisticated tools for optimising engagement, personalising interactions on social networks, and more...
AI and HR: what practical uses?

AI and HR: what practical uses?

by Erwan Barbier | 23 May 2024 | Featured article, Business, Human resources

Share this page:Will artificial intelligence (AI) live up to all its promises when it comes to HR expectations? Optimise processes to save time and increase efficiency. Reduce human bias and the risk of discrimination....
Optimising customer voice analysis with AI

Optimising customer voice analysis with AI

by José ZULLO | 2 May 2024 | Featured article, Commercial, Business

Share this page:Pre-configured content and messages, more efficient target segmentation, more detailed knowledge of needs, new working methods... Since the release of ChatGPT in 2022, customer relations have been transformed....
AI, the strategic ally of marketing and sales professions

AI, the strategic ally of marketing and sales professions

by Thomas HOUDAILLE | March 7, 2024 | Featured article, Marketing communication, Business

Share this page:The emergence of artificial intelligence (AI) is transforming the world of business. It offers unprecedented opportunities to reinvent marketing and sales strategies. The...
ChatGPT: what uses in training?

ChatGPT: what uses in training?

by Philippe ARGOUGES | November 30, 2023 | Featured article, Training, Business

Share this page:It's been hard to miss the ChatGPT revolution over the last few months... Because, even if you don't feel involved at all, you're bound to have heard about it. We're discovering all the...

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